Leading Minds addresses a crucial and often ignored component of leadership -- the mind What distinguishes the mind of an effective leader, and what is the mentality of his or her followers? Gardner links the study of creativity with the study ofleadership to demonstrate the many similarities between traditional creators (artists and scientists) озтча and leaders in business, politics and the military He argues that the key to leadership is the creation of an arresting story -- one that grabs the followers' attention and inspires them to greater efforts In portraits of a wide range of leaders -- from Oppenheimer to Gandhi -- Gardner re-creates each of their stories, shows where each fits in the matrix of "leader archetypes", and reveals the waysin which they ultimately succeed or fail Авторы Ховард Гарднер Howard Gardner Emma Laskin.  Терем-теремок!Издательство: HarperCollins Publishers, 1996 г Мягкая обложка, 416 стр ISBN 0465082807.